Winter is Coming: McFarlane Toys and HBO Global Licensing Announce Agreement To Create a New Construction Line Based on the Critically-Acclaimed Series Game of Thrones
By Staff Reports
McFarlane Toys, in partnership with HBO Global Licensing, announced today a new licensing agreement to bring the global television phenomenon Game of Thrones to the construction toy aisles this Fall 2015.
In 2014, Todd McFarlane’s award-winning toy company, McFarlane Toys, revolutionized the construction brick aisle with its introduction of realistic and highly detailed construction sets. McFarlane Toys will add an artistic layer to each Game of Thrones brick piece, turning ordinary construction sets into realistic models of notable locations seen on the show. The new Game of Thrones construction sets extend McFarlane’s high standards of artistic vision, realistic accuracy, and incredible detail the company is known for throughout the industry.
Todd McFarlane, CEO and founder of McFarlane Toys, said, “I’m very excited to work with HBO. They are a world-class network and Game of Thrones is one of the most visually compelling shows that I’ve ever seen.”
“We’re thrilled to have the opportunity to create high-quality collectible construction sets based on this fan-favorite property. Both collectors and fans of this epic series can build their favorite scenes with this new product line,” McFarlane added.
Each Game of Thrones construction set will feature iconic environments with realistic sculpted pieces, along with multiple figures of fan-favorite characters.
McFarlane Toys will be unveiling the first look of this new product line, including the legendary Game of Thrones Iron Throne Room and Mother of Dragons construction sets, at International San Diego Comic-Con from July 8-12 at booth #2729.
The launch of Game of Thrones construction line will feature construction sets, expansion packs, and figure blind bags for fans ranging in price from $3.99 to $49.99 and will start hitting stores shelves in November 2015.
Construction Sets: MSRP $14.99-49.99 – Depicting the most outstanding moments from your Game of Thrones, including the Iron Throne Room, Mother of Dragons and Attack on the Wall, each set includes scene specific characters, stunning details and realistic accessories.
Construction Figure Packs: MSRP $9.99 – Starter packs featuring Houses Stark and Lannister with your favorite house armies, complete with house banner and sigil.
Construction Set Figures: MSRP $3.99 – Twelve buildable blind bag figures inspired by characters from Game of Thrones. Each 2-inch scale figure includes an environment base, and humans include articulated body parts. Series 1: #1 Tyrion Lannister; #2 Jon Snow ; #3 Daenerys Targaryen; #4 Grey Worm; #5 Ghost; #6 Rhaegal; #7 Unsullied; #8 Crow; #9 Kingsguard; #10 Wildling (w/ Axe); #11 Wildling (w/ Spear) and #12 Wight.
About HBO Global Licensing:
HBO Global Licensing officially licenses the HBO® brand for the development and merchandising of innovative product lines inspired by the network’s award-winning programming. With products created around hit series like Game of Thrones® and True Blood® as well as classic series like The Sopranos®, Sex and the City®, and Entourage, items include fashion apparel, figures, jewelry, digital and CD soundtracks, prop and costume replicas, games, books, and beverages, as well as exclusive, premium collections in partnership with upscale, designer brands. Merchandise can be purchased in retail stores nationwide, at http://store.hbo.com, and at the groundbreaking HBO retail hub, the HBO Shop®, located at 42nd and 6th Avenue in New York City. HBO Global Licensing products are also sold internationally across Europe (www.hboshopeu.com), Asia and Australia.
ABOUT MCFARLANE TOYS:
Grammy-and Emmy-winning producer/director Todd McFarlane, creator of Spawn, is the creative force behind McFarlane Toys, one of America’s top action figure manufacturers. McFarlane Toys has become an industry leader, redefining the standards within the action figure market. For complete information on this pop-culture powerhouse, visit http://www.mcfarlane.com; http://www.facebook.com/mcfarlanetoys; http://www.twitter.com/Todd_McFarlane and http://www.instagram.com/mcfarlane_toys_official.